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Brand Sheet · KOB-BS-07 · 2026

Giving movement
to heritage

PartnerVideoMetrò news network · Year2026 · ClientsArchaeological Park of Pompeii, Scabec · MANN, Vesuvius National Park, Museo Madre, ANM · StudioKind of Blue
Films

Selected productions in collaboration with VideoMetrò

The films open on the VideoMetrò channel, in a new tab.

Images: stills from the films, © VideoMetrò news network and the respective clients.

I — Context

Some things exist
and are not seen.

The value of a place, the history of an institution, the meaning of an anniversary. Communication does not invent them, it brings them to light — and sometimes light needs to move.

With VideoMetrò we work on the moving-image storytelling of archaeological parks, museums, cultural bodies and public-service companies: institutional films that do not shout, they accompany.

«Cinema is the modern form of writing whose ink is light.» — Jean Cocteau

II — Challenge

An institutional film
is not a commercial.

The promotional format asks for emphasis: music that pushes, short cuts, a closing claim. On an archaeological site or in a museum room that grammar jars — and above all it covers what it should be showing.

The opposite constraint is just as real: an institutional film without rhythm loses everyone after the first minute. A measure was needed: enough cinema to hold, enough silence to let the place speak.

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